Archives for 2013

The Risks–and Rewards–of Being Your Brand

My husband, a small business owner, and I met with a lawyer recently about our last will and testament. The lawyer, an acquaintance of ours, asked: “What’s the business worth?” Brian gave a seven-figure number – three times his tech business’ yearly revenue. “And would that be the same if you weren’t there?” asked the attorney. Pause. “No, definitely not,” replied Brian. It was then... Read Article

Five Ways to Get More Google+ Reviews

One way to get buzz for your business is to get more Google+ reviews. Google+ reviews are definitely worth it since 97 percent of consumers search for local businesses online—and the businesses they see first are the ones with the most reviews. Google+ users’ reviews also have clout since they’re automatically shared with friends in a reviewer’s circle. But how do you get more Google+... Read Article

7 Important Business Insurance Options

Building and Business Personal Property Commonly covers the structure in which a business is housed; equipment used to service or maintain the premises such as forklifts and appliances; exterior signage; glass; and personal property stored on the premises (such as customers’ clothing housed at a dry cleaner). Mechanical and Electrical Breakdown Also referred to as equipment breakdown insurance, this covers the cost to repair or... Read Article

Life Insurance at Every Age

Quick quiz: Who needs life insurance the most? A married 25-year-old who just bought a house A 38-year-old homeowner with three children A 59-year-old nearing retirement and caring for an aging parent The answer: All of the above. Surprised? You’re not alone in underestimating the role that life insurance plays in protecting loved ones and in ensuring a comfortable retirement. Or in overestimating its cost:... Read Article

Life Insurance for Stay-at-Home Parents

If you never thought a stay-at-home parent needed life insurance, you might want to think again. That’s because in addition to being full-time caregivers, stay-at-home parents are often also cooks, housekeepers, tutors, psychologists, chauffeurs, nurses and more. That’s a lot of responsibilities that often demands life insurance protection. One person who does all of the above and more is Beth Schiedel, mom of Zita, 3,... Read Article